Social Media Analytics by WeFind

How our Chrome Plugin works

Learn how it works on each social platform

Recent updates in our latest version

What we added:

  • We launched our plugin on YouTube! Now you can see the same engagement metrics you see on Instagram, but on YouTube channels, users and videos as well.

How each feature works on Instagram

Engagement:

Engagement is calculated based on the median of the last 12 posts, and is calculated as ((2*Comments)+Likes)/Followers = Engagement %

Average Likes, Comments and Posts / Week:

Average likes, comments and posts / week are all based on the last 12 posts.

View All:

View All gives you access to a simple spreadsheet where you can save an influencer name, Instagram handle, follower count and engagement % for free

Copy data:

Copy data gives you a simple way to copy engagement, average likes, comments and posts / week to share with colleagues or friends

Save Influencers:

Click the "Save" button to save an influencer profile to your WeFind spreadsheet. Click "View All" to see all profiles you have saved

Engagement:

See engagement data by photo to compare which content your audience is most interested in

Try out our Chrome Plugin

Save Posts:

Click the "Save" button when you hover over any post to save a post to your WeFind spreadsheet. Click "View All" to see all posts you have saved

How each feature works on YouTube

Engagement:

Engagement is calculated based on the median of the last 12 videos, and is calculated as Views/Subscribers = Engagement %

Copy data:

Copy data gives you a simple way to copy engagement to share with colleagues or friends

Frequently Asked Questions

    1. How is the engagement metric calculated for Instagram? Engagement is calculated based on the median of the last 12 posts, and is calculated as ((2*Comments)+Likes)/Followers = Engagement %
    2. How is the engagement metric calculated for YouTube? Engagement is calculated based on the median of the last 12 videos, and is calculated as Views/Subscribers = Engagement %
    3. Why are the Instagram and YouTube engagement calculations different? Engagement has different meanings on different platforms, so we adjusted the calculations to reflect that. These calculations are based on what we have heard from the community as the most accurate, transparent and simple way to evaluate engagement.
    4. I tried to manually calculate engagement on YouTube, but it doesn't match the plugin, why? It's important when manually calculating engagement to look at the date added, which sometimes can be in different layouts on the page. We always take the most recent 12 videos to get the best proxy for engagement.
    5. How much does the WeFind plugin cost? It's completely free.
    6. Do I need to give my credit card information to use this? Nope.
    7. Are you planning on adding other features or expanding WeFind to more platforms? Yes and yes!
    8. Will you be able to access any of my Instagram or YouTube account information when I install the plugin? No, WeFind does not receive any of your Instagram or YouTube account information.
    9. Do I need to be signed into Instagram or YouTube for the plugin to work? No, you do not have to be signed in or have a business account, you can use it for personal and professional accounts.
    10. The plugin doesn't seem to be showing any data, what is happening? Check to make sure you are on an Instagram profile page, like @therock. If you don't see the plugin, just refresh the page or go to another profile and come back. If it doesn't work after that, feel free to just email david@trywefind.com and we will take a look into this ASAP.
    11. What does the "Save" feature do?  Save gives you a quick way to save a profile or an influencer to your WeFind spreadsheet. When you click "Save" next to the influencer name, it will save the influencer to your WeFind spreadsheet with their name, Instagram handle, follower count and engagement %. When you click "Save" when you hover over a post, it will save the influencer name, the high-res image, link to the post, when it was saved and the engagement. You can also see the likes and comments when you hover over the engagement % in the WeFind spreadsheet. It is completely free to create a list, and can be a good way to save time when you reviewing many profiles or photos at once.
    12. Can I save on YouTube as well? Not right now, but this feature will be coming soon :-)
    13. What does the "Copy Data" feature do? Copy data gives you a simple way to copy engagement, average likes, comments and posts / week to share with colleagues or friends. For YouTube, "Copy Data" just copies engagement, for now!
    14. Can I share this with friends? Yes, feel free to share it with anyone you like!

    Try out our Chrome Plugin

    Influencer research made easy.